A new brand of business :: Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /: Douglas B. Ward.

A new brand of business : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.

Ward, Douglas B., 1961-

2010

HF5415.2 .W29 2010 (Mapit)

Available at General Collection

Formats

Title

A new brand of business : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.

Author

ISBN

9781439900154 (alk. paper)
1439900159 (alk. paper)

Published

Philadelphia : Temple University Press, 2010.

Language

English

Description

viii, 228 pages : illustrations, maps ; 22 cm

Call Number

HF5415.2 .W29 2010

Dewey Decimal Classification

658.8/3

Bibliography, etc. Note

Includes bibliographical references and index.

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