000338445 000__ 01985cam\a2200361\a\4500 000338445 001__ 338445 000338445 005__ 20210513123137.0 000338445 008__ 090213s2009\\\\nyua\\\\\b\\\\001\0\eng\\ 000338445 010__ $$a 2009004025 000338445 020__ $$a9780230611740 000338445 020__ $$a0230611745 000338445 035__ $$a(OCoLC)ocn226356998 000338445 035__ $$a338445 000338445 040__ $$aDLC$$cDLC$$dBTCTA$$dBAKER$$dYDXCP$$dC#P$$dBWX$$dCDX 000338445 043__ $$an-us--- 000338445 049__ $$aISEA 000338445 05000 $$aHF5805$$b.S87 2009 000338445 08200 $$a659.1092/2$$222 000338445 1001_ $$aSutton, Denise H. 000338445 24510 $$aGlobalizing ideal beauty :$$bhow female copywriters of the J. Walter Thompson Advertising Agency redefined beauty for the twentieth century /$$cDenise H. Sutton. 000338445 250__ $$a1st ed. 000338445 260__ $$aNew York :$$bPalgrave Macmillan,$$c2009. 000338445 300__ $$axii, 210 p. :$$bill. ;$$c22 cm. 000338445 504__ $$aIncludes bibliographical references and index. 000338445 5050_ $$aFrom suffrage to soap : Helen Lansdowne Resor and the women's editorial department -- "Good looks supremacy" : advertising an American ideal beauty -- Selling prestige and whiteness : Pond's cold cream and Pond's vanishing cream case study -- Selling sex and science : Woodbury's facial soap case study -- J. Walter Thompson's international expansion and the ideology of civilization -- J. Walter Thompson's international advertisements : the universal appeal to beauty. 000338445 61020 $$aJ. Walter Thompson Company.$$bWomen's Editorial Department. 000338445 650_0 $$aWomen in the advertising industry$$zUnited States$$xHistory. 000338445 650_0 $$aWomen in advertising$$zUnited States$$xHistory. 000338445 650_0 $$aBeauty, Personal$$zUnited States$$xHistory. 000338445 650_0 $$aAdvertising agencies$$zUnited States$$xHistory. 000338445 85200 $$bgen$$hHF5805$$i.S87$$i2009 000338445 85642 $$3Contributor biographical information$$uhttp://www.loc.gov/catdir/enhancements/fy1004/2009004025-b.html 000338445 85642 $$3Publisher description$$uhttp://www.loc.gov/catdir/enhancements/fy1004/2009004025-d.html 000338445 85641 $$3Table of contents only$$uhttp://www.loc.gov/catdir/enhancements/fy1004/2009004025-t.html 000338445 909CO $$ooai:library.usi.edu:338445$$pGLOBAL_SET 000338445 980__ $$aBIB 000338445 980__ $$aBOOK