The Facebook effect : the inside story of the company that is connecting the world / David Kirkpatrick.
2010
HD9696.8.U64 F335 2010 (Mapit)
Available at General Collection
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Details
Title
The Facebook effect : the inside story of the company that is connecting the world / David Kirkpatrick.
Edition
1st Simon & Schuster hardcover ed.
ISBN
9781439102114
1439102112
1439102112
Imprint
New York : Simon & Schuster, 2010.
Language
English
Description
372 p., [8] p. of plates : ill. ; 25 cm.
Call Number
HD9696.8.U64 F335 2010
Dewey Decimal Classification
338.7/61006754
Summary
How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? In half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects--even becoming instrumental in political protests. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook's key executives in researching the history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg.--From publisher description.
Bibliography, etc. Note
Includes bibliographical references and index.
Record Appears in
On-Campus Resources > Books
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Table of Contents
Prologue: the Facebook effect
The beginning
Palo Alto
Social networking and the Internet
Fall 2004
Investors
Becoming a company
Fall 2005
The CEO
2006
Privacy
The platform
$15 billion
Making money
Facebook and the world
Changing our institutions
The evolution of Facebook
The future
Postscript.
The beginning
Palo Alto
Social networking and the Internet
Fall 2004
Investors
Becoming a company
Fall 2005
The CEO
2006
Privacy
The platform
$15 billion
Making money
Facebook and the world
Changing our institutions
The evolution of Facebook
The future
Postscript.