000343784 000__ 01052cam\a2200289\a\4500 000343784 001__ 343784 000343784 005__ 20210513124312.0 000343784 008__ 100225s2010\\\\nyua\\\\\b\\\\001\0\eng\\ 000343784 010__ $$a 2010004030 000343784 020__ $$a9781591843221 000343784 020__ $$a1591843227 000343784 035__ $$a(OCoLC)ocn457151372 000343784 035__ $$a343784 000343784 040__ $$aDLC$$cDLC$$dBTCTA$$dYDXCP$$dC#P$$dBWX$$dCDX$$dVP@$$dLMR 000343784 049__ $$aISEA 000343784 05000 $$aTS171$$b.G726 2010 000343784 08200 $$a658.5/752$$222 000343784 1001_ $$aGreene, Jay$$c(Pulp fiction writer) 000343784 24510 $$aDesign is how it works :$$bhow the smartest companies turn products into icons /$$cJay Greene. 000343784 260__ $$aNew York :$$bPortfolio,$$c2010. 000343784 300__ $$a231 p. :$$bill. ;$$c24 cm. 000343784 504__ $$aIncludes bibliographical references and index. 000343784 5050_ $$aPorsche -- Nike -- LEGO -- OXO -- REI -- Clif Bar -- Ace Hotels -- Virgin Atlantic -- The intersection of business and design. 000343784 650_0 $$aIndustrial design$$vCase studies. 000343784 650_0 $$aNew products$$vCase studies. 000343784 650_0 $$aIndustrial design coordination. 000343784 650_0 $$aBranding (Marketing) 000343784 85200 $$bgen$$hTS171$$i.G726$$i2010 000343784 909CO $$ooai:library.usi.edu:343784$$pGLOBAL_SET 000343784 980__ $$aBIB 000343784 980__ $$aBOOK