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000343795 05000 $$aHD9696.8.A2$$bR67 2011
000343795 08200 $$a306.4/802854678$$222
000343795 1001_ $$aRose, Frank,$$d1949-
000343795 24514 $$aThe art of immersion :$$bhow the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories /$$cFrank Rose.
000343795 260__ $$aNew York :$$bW.W. Norton & Co.,$$cc2011.
000343795 300__ $$a354 p. ;$$c22 cm.
000343795 504__ $$aIncludes bibliographical references and index.
000343795 5050_ $$aThe dyslexic storyteller -- Fear of fiction -- Deeper -- Control -- Forking paths -- Open worlds -- The hive mind and the mystery box -- Television: the game -- Twitter and nothingness -- This is your brand on YouTube -- The one-armed bandit -- The emotion engine -- How to build a universe that doesn't fall apart.
000343795 520__ $$aWired contributing editor Frank Rose introduces readers to the people who are reshaping media for a two-way world--people like Will Wright (The Sims), James Cameron (Avatar), Damon Lindelof (Lost), and dozens of others whose ideas are changing how we play, how we chill, and even how we think.
000343795 650_0 $$aInternet entertainment industry$$xSocial aspects.
000343795 650_0 $$aInternet entertainment$$xSocial aspects.
000343795 650_0 $$aInternet marketing$$xSocial aspects.
000343795 650_0 $$aEntertainment computing$$xSocial aspects.
000343795 650_0 $$aInternet$$xSocial aspects.
000343795 85200 $$bgen$$hHD9696.8.A2$$iR67$$i2011
000343795 909CO $$ooai:library.usi.edu:343795$$pGLOBAL_SET
000343795 980__ $$aBIB
000343795 980__ $$aBOOK