The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / Frank Rose.
2011
HD9696.8.A2 R67 2011 (Mapit)
Available at General Collection
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Details
Title
The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories / Frank Rose.
Author
Rose, Frank, 1949-
ISBN
9780393076011
0393076016
0393076016
Imprint
New York : W.W. Norton & Co., c2011.
Language
English
Description
354 p. ; 22 cm.
Call Number
HD9696.8.A2 R67 2011
Dewey Decimal Classification
306.4/802854678
Summary
Wired contributing editor Frank Rose introduces readers to the people who are reshaping media for a two-way world--people like Will Wright (The Sims), James Cameron (Avatar), Damon Lindelof (Lost), and dozens of others whose ideas are changing how we play, how we chill, and even how we think.
Bibliography, etc. Note
Includes bibliographical references and index.
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On-Campus Resources > Books
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Table of Contents
The dyslexic storyteller
Fear of fiction
Deeper
Control
Forking paths
Open worlds
The hive mind and the mystery box
Television: the game
Twitter and nothingness
This is your brand on YouTube
The one-armed bandit
The emotion engine
How to build a universe that doesn't fall apart.
Fear of fiction
Deeper
Control
Forking paths
Open worlds
The hive mind and the mystery box
Television: the game
Twitter and nothingness
This is your brand on YouTube
The one-armed bandit
The emotion engine
How to build a universe that doesn't fall apart.