000345349 000__ 02008cam\a2200385Ia\4500 000345349 001__ 345349 000345349 005__ 20210513124614.0 000345349 006__ m\\\\\\\\u\\\\\\\\ 000345349 007__ cr\cn\nnnunnun 000345349 008__ 101210s2011\\\\nyua\\\\o\\\\\001\0\eng\d 000345349 010__ $$z 2010025355 000345349 020__ $$a9780071746212 (electronic bk.) 000345349 020__ $$z9780071742894 000345349 035__ $$a(OCoLC)ocn665817497 000345349 035__ $$a(CaPaEBR)ebr10412714 000345349 035__ $$a345349 000345349 040__ $$aCaPaEBR$$cCaPaEBR 000345349 05014 $$aHF5415.1265$$b.G64 2011eb 000345349 08204 $$a658.8$$222 000345349 1001_ $$aGoldman, Aaron,$$d1978- 000345349 24510 $$aEverything I know about marketing I learned from Google$$h[electronic resource] /$$cAaron Goldman. 000345349 260__ $$aNew York :$$bMcGraw-Hill,$$c2011. 000345349 300__ $$a1 online resource (x, 341 p.) :$$bill. 000345349 500__ $$aIncludes index. 000345349 500__ $$aDescription based on print version record. 000345349 5050_ $$aRelevancy rules -- Tap the wisdom of crowds -- Keep it simple, stupid -- Mindset matters -- Be where your audience is -- Don't interrupt -- Act like content -- Test everything -- Track everything -- Let the data decide -- Brands can be answers -- Your unique selling proposition is critical -- Your competition is broader than you think -- You can learn a lot from a query -- Sex sells -- Altruism sells -- Show off your assets -- The more shelf space, the better -- Make your company a great story -- Don't rely on search engine marketing alone -- Future-proofing. 000345349 506__ $$aAccess limited to authorized users. 000345349 63000 $$aGoogle. 000345349 650_0 $$aInternet marketing. 000345349 650_0 $$aMarketing. 000345349 655_0 $$aElectronic books. 000345349 77608 $$iPrint version:$$aGoldman, Aaron, 1978-$$tEverything I know about marketing I learned from Google.$$dNew York : McGraw-Hill, 2010$$z9780071742894$$w(DLC) 2010025355$$w(OCoLC)500820427 000345349 8520_ $$bacq 000345349 85280 $$bebk$$hProquest Ebook Central 000345349 85640 $$3ProQuest Ebook Central$$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4658095$$zOnline Access 000345349 909CO $$ooai:library.usi.edu:345349$$pGLOBAL_SET 000345349 980__ $$aEBOOK 000345349 980__ $$aBIB 000345349 982__ $$aEbook 000345349 983__ $$aOnline