TY  - GEN
T1  - Ingredient brandingmaking the invisible visible /
DA  - 2010.
CY  - New York :
AU  - Kotler, Philip.
AU  - Pfoertsch, Waldemar.
CN  - Proquest Ebook Central
CN  - HD69.B7
PB  - Springer,
PP  - New York :
PY  - 2010.
N1  - Description based on print version record.
ID  - 346926
KW  - Branding (Marketing)
KW  - Brand name products.
KW  - Marketing.
SN  - 9783642042140 (electronic bk.)
TI  - Ingredient brandingmaking the invisible visible /
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=993429
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=993429
ER  -