TY  - BOOK
T1  - Communication and persuasion;psychological studies of opinion change,
DA  - 1953.
CY  - New Haven,
AU  - Hovland, Carl Iver,
CN  - P90
CN  - P90
PB  - Yale University Press,
PP  - New Haven,
PY  - 1953.
ID  - 34852
KW  - Communication.
KW  - Persuasion (Rhetoric)
KW  - Psychology, Applied.
TI  - Communication and persuasion;psychological studies of opinion change,
ER  -