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Table of Contents
A brief history of Coke
Building the brand
Biggering and biggering
The battle for schools
The bottled water lie
"!Toma lo bueno!"
"Syrup in the veins"
The full force of the law
All the water in India
The case against "killer Coke."
Building the brand
Biggering and biggering
The battle for schools
The bottled water lie
"!Toma lo bueno!"
"Syrup in the veins"
The full force of the law
All the water in India
The case against "killer Coke."