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000350099 001__ 350099
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000350099 008__ 100712s2010\\\\nyu\\\\\\b\\\\000\0\eng\\
000350099 010__ $$a  2010026818
000350099 020__ $$a9781433111266 (pbk. : alk. paper)
000350099 020__ $$a1433111268 (pbk. : alk. paper)
000350099 020__ $$a9781433111273 (alk. paper)
000350099 020__ $$a1433111276 (alk. paper)
000350099 035__ $$a(OCoLC)ocn648480673
000350099 035__ $$a350099
000350099 040__ $$aDLC$$cDLC$$dYDXCP$$dC#P$$dBWX$$dGWDNB$$dCDX$$dOHX
000350099 042__ $$apcc
000350099 049__ $$aISEA
000350099 05000 $$aP90$$b.L5845 2010
000350099 08200 $$a302.23$$222
000350099 1001_ $$aLogan, Robert K.,$$d1939-
000350099 24510 $$aUnderstanding new media :$$bextending Marshall McLuhan /$$cRobert K. Logan.
000350099 260__ $$aNew York :$$bPeter Lang,$$cc2010.
000350099 300__ $$axxii, 389 p. ;$$c23 cm.
000350099 504__ $$aIncludes bibliographical references.
000350099 5050_ $$a"New media" and Marshall McLuhan -- Methodological considerations. McLuhan's methodology -- Five communication ages -- To what extent do the "new media" confirm or contradict McLuhan's predictions? -- The fourteen messages of "new media" -- the "digital economy" -- Scaffolding and cascading technologies and media -- How the new media have impacted the media analyzed in Understanding media (UM). The spoken word : impact of "new media" on the spoken word -- The written word -- Roads and paper routes -- Number -- Clothing -- Housing -- Money -- Clocks -- The print -- Comics -- The printed word and books -- Wheel, bicycle, and airplane -- The photograph -- Press (newspapers) and the news -- Motorcar -- Ads -- Games -- Telegraph -- The typewriter -- The telephone -- The phonograph and new modes of recorded music -- Movies -- Raio -- Television -- Weapons -- Automation (plus the factory -- The analysis of new media not dealt with in UM : are the mass media abating in influence?. Hybrid or convergent technologies -- The multifunction printer, photocopier, scanner, and fax -- The cell phone -- The personal computer -- The PDA (Personal Digital Assistant) -- Computer software -- The Internet -- Email, instant messaging (IM) -- Bulletin boards, Usenets, Listservs, and chat -- The World Wide Web -- Blogs -- Search engines plus Google and libraries -- Video conferencing and web-based collaboration tools -- Virtual reality (VR) and simulations -- Robots, bots, and agents -- Artificial intelligence (AI) and expert systems -- "Smart tags" and dataspace -- Enabling technologies not dealt with in Understanding media.
000350099 60010 $$aMcLuhan, Marshall,$$d1911-1980.$$tUnderstanding media.
000350099 650_0 $$aMass media$$xHistory$$y20th century.
000350099 650_0 $$aMass media$$xHistory$$y21st century.
000350099 650_0 $$aMass media$$xTechnological innovations.
000350099 85200 $$bgen$$hP90$$i.L5845$$i2010
000350099 909CO $$ooai:library.usi.edu:350099$$pGLOBAL_SET
000350099 980__ $$aBIB
000350099 980__ $$aBOOK