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000354412 010__ $$a  2010035847
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000354412 035__ $$a(OCoLC)ocn660087962
000354412 035__ $$a354412
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000354412 049__ $$aISEA
000354412 05000 $$aHF5821$$b.S446 2011
000354412 08200 $$a659.101/4$$222
000354412 1001_ $$aSedivy, Julie.
000354412 24510 $$aSold on language :$$bhow advertisers talk to you and what this says about you /$$cJulie Sedivy, Greg Carlson.
000354412 260__ $$aChichester, West Sussex ;$$aMalden, MA :$$bWiley-Blackwell,$$c2011.
000354412 300__ $$axii, 317 p. :$$bill., maps ;$$c23 cm.
000354412 504__ $$aIncludes bibliographical references and index.
000354412 5050_ $$aThe power of choice -- The unconscious consumer -- The attentional arms race -- We know what you're thinking -- Why ads don't say what they mean (or mean what they say) -- Acting out -- Divide and conquer -- The politics of choice.
000354412 650_0 $$aAdvertising$$xLanguage.
000354412 650_0 $$aAdvertising.
000354412 7001_ $$aCarlson, Greg N.,$$d1948-
000354412 85200 $$bgen$$hHF5821$$i.S446$$i2011
000354412 909CO $$ooai:library.usi.edu:354412$$pGLOBAL_SET
000354412 980__ $$aBIB
000354412 980__ $$aBOOK