Globalizing tobacco control [electronic resource] : anti-smoking campaigns in California, France, and Japan / Roddey Reid.

Global and local strategies: state and NGO initiatives, community mobilization, and social marketing
The dynamics of collaboration and community input in the media campaign
The campaign against secondhand smoke: family, ethical subjects, and the social body
Revising late modernity: smoking as icon of industrialism and the cold war in public health and media culture
France: unexceptional exceptionalism?
Japan: in the shadow of colonialism and Japan tobacco.