Channel management and retail marketing/ Meenal Dhotre.
2010
HF5415.129 .D46 2010
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Details
Title
Channel management and retail marketing/ Meenal Dhotre.
Author
Dhotre, Meenal.
Edition
Rev. ed.
ISBN
9789350243251
Publication Details
Mumbai : Himalaya Pub. House, 2010.
Language
English
Description
203 p. : ill.
Call Number
HF5415.129 .D46 2010
Bibliography, etc. Note
Includes bibliographical references.
Access Note
Access limited to authorized users.
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Table of Contents
section 1. Physical distribution and channel management
section 2. Retail marketing management.
section 2. Retail marketing management.