@article{362034,
      author = {Wind, Yoram. and Mahajan, Vijay.},
      url = {http://library.usi.edu/record/362034},
      title = {Digital marketing: global strategies from the world's  leading experts /},
      publisher = {Wiley,},
      recid = {362034},
      pages = {x, 416 p. :},
      address = {New York :},
      year = {2001},
}