@article{380509,
      author = {Clifton, Brian,},
      url = {http://library.usi.edu/record/380509},
      title = {Advanced Web metrics with Google Analytics [electronic  resource] /},
      publisher = {Wiley,},
      recid = {380509},
      pages = {xxv, 501 p.},
      address = {Indianapolis, IN :},
      year = {2010},
}