Stakeholder thinking in marketing/ guest editor Michael Jay Polonsky.
2005
HD2744 .S83 2005
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Details
Title
Stakeholder thinking in marketing/ guest editor Michael Jay Polonsky.
ISBN
1845445929
Publication Details
Bradford, England : Emerald Group Publishing, c2005.
Language
English
Description
277 p.
Call Number
HD2744 .S83 2005
Access Note
Access limited to authorized users.
Added Author
Polonsky, Michael Jay.
Series
European journal of marketing ; v.39, no. 9/10
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