@article{384048,
      note = {Includes index.},
      author = {Berry, Michael J. A. and Linoff, Gordon.},
      url = {http://library.usi.edu/record/384048},
      title = {Data mining techniques: for marketing, sales, and customer  relationship management /},
      publisher = {Wiley Pub.,},
      recid = {384048},
      pages = {xxv, 643 p. :},
      address = {Indianapolis, Ind. :},
      year = {2004},
}