TY - GEN T1 - Data mining techniques:for marketing, sales, and customer relationship management / DA - c2004. CY - Indianapolis, Ind. : AU - Berry, Michael J. A. AU - Linoff, Gordon. ET - 2nd ed. CN - HF5415.125 PB - Wiley Pub., PP - Indianapolis, Ind. : PY - c2004. N1 - Includes index. ID - 384048 KW - Data mining. KW - Marketing KW - Business TI - Data mining techniques:for marketing, sales, and customer relationship management / LK - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=183845 UR - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=183845 ER -