@article{385243,
      author = {Lewis, Robert},
      url = {http://library.usi.edu/record/385243},
      title = {Smart ball: marketing the myth and managing the reality of  major league baseball /},
      publisher = {University Press of Mississippi,},
      recid = {385243},
      pages = {xii, 165 p.},
      address = {Jackson :},
      year = {2010},
}