@article{389610,
      author = {Holden, Reed K. and Burton, Mark R.,},
      url = {http://library.usi.edu/record/389610},
      title = {Pricing with confidence: 10 ways to stop leaving money on  the table /},
      publisher = {Wiley,},
      recid = {389610},
      pages = {xxxi, 208 p. :},
      address = {Hoboken, NJ :},
      year = {2008},
}