A new brand of business: Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
2009
HF5415.2 .W29 2009
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Details
Title
A new brand of business: Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
Author
ISBN
9781439900154 (cloth : alk. paper)
Publication Details
Philadelphia : Temple University Press, 2009.
Language
English
Description
viii, 228 p. : ill., maps.
Call Number
HF5415.2 .W29 2009
Dewey Decimal Classification
658.8/3
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
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