@article{409713,
      recid = {409713},
      author = {Khan, Matin A.},
      title = {Consumer behaviour and advertising management/},
      publisher = {New Age International (P) Ltd., Publishers,},
      address = {New Delhi :},
      pages = {xv, 374 p. :},
      year = {2006},
      note = {Includes index.},
      url = {http://library.usi.edu/record/409713},
}