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000409713 050_4 $$aHF5415.32$$b.K43 2006
000409713 1001_ $$aKhan, Matin A.
000409713 24510 $$aConsumer behaviour and advertising management/$$cMatin Khan.
000409713 260__ $$aNew Delhi :$$bNew Age International (P) Ltd., Publishers,$$cc2006.
000409713 300__ $$axv, 374 p. :$$bill.
000409713 336__ $$atext$$2rdacontent
000409713 337__ $$acomputer$$2rdamedia
000409713 338__ $$aonline resource$$2rdacarrier
000409713 500__ $$aIncludes index.
000409713 5050_ $$apt. 1. Consumer behaviour -- pt. 2. Advertising management.
000409713 506__ $$aAccess limited to authorized users.
000409713 650_0 $$aConsumer behavior.
000409713 650_0 $$aAdvertising$$xManagement.
000409713 655_0 $$aElectronic books
000409713 852__ $$bebk
000409713 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=418811$$zOnline Access
000409713 909CO $$ooai:library.usi.edu:409713$$pGLOBAL_SET
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