TY  - GEN
T1  - Accidental branding:how ordinary people build extraordinary brands /
DA  - c2008.
CY  - Hoboken, NJ :
AU  - Vinjamuri, David,
CN  - HF5415.1255
PB  - John Wiley & Sons, Inc.,
PP  - Hoboken, NJ :
PY  - c2008.
ID  - 424992
KW  - Branding (Marketing)
KW  - Entrepreneurship
KW  - Serendipity
KW  - Businesspeople
TI  - Accidental branding:how ordinary people build extraordinary brands /
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=335778
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=335778
ER  -