TY  - BOOK
N2  - In this shocking, no-holds-barred expos, Lindstrom draws on more than 20 years spent in the back rooms and board rooms to reveal all the manipulative ways marketers and advertisers tap into our most deeply seated fears, vulnerabilities, impulses, dreams, and desires--all in the service of taking our dollars.
AB  - In this shocking, no-holds-barred expos, Lindstrom draws on more than 20 years spent in the back rooms and board rooms to reveal all the manipulative ways marketers and advertisers tap into our most deeply seated fears, vulnerabilities, impulses, dreams, and desires--all in the service of taking our dollars.
T1  - Brandwashed :tricks companies use to manipulate our minds and persuade us to buy /
DA  - c2011.
CY  - New York :
AU  - Lindstrom, Martin,
ET  - 1st ed.
CN  - HF5415.32
CN  - HF5415.32
PB  - Crown Business,
PP  - New York :
PY  - c2011.
ID  - 427728
KW  - Consumer behavior.
KW  - Consumers
KW  - Brand choice
KW  - Marketing
KW  - Neuromarketing.
SN  - 9780385531733 (alk. paper)
SN  - 0385531737 (alk. paper)
TI  - Brandwashed :tricks companies use to manipulate our minds and persuade us to buy /
ER  -