TY - BOOK N2 - "This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures share their take on how and why humans have branded the world around us, and the ideas, inventions, and insight inherent in this process"--Provided by publisher. AB - "This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures share their take on how and why humans have branded the world around us, and the ideas, inventions, and insight inherent in this process"--Provided by publisher. T1 - Brand thinking and other noble pursuits / DA - c2011. CY - New York : AU - Millman, Debbie. CN - HF5415.1255 CN - HF5415.1255 PB - Allworth Press, PP - New York : PY - c2011. N1 - Includes index. ID - 428414 KW - Branding (Marketing) KW - Brand name products. KW - Industrial designers KW - Journalists SN - 9781581158649 SN - 1581158645 TI - Brand thinking and other noble pursuits / ER -