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000429018 010__ $$a  2011283184
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000429018 035__ $$a(OCoLC)ocn727363979
000429018 035__ $$a429018
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000429018 050_4 $$aHD9696.8.U64$$bG663 2011
000429018 08204 $$a338.7/61025042$$bC589s$$223
000429018 1001_ $$aCleland, Scott.
000429018 24510 $$aSearch & destroy :$$bwhy you can't trust Google Inc. /$$cScott Cleland with Ira Brodsky.
000429018 2463_ $$aSearch and destroy
000429018 24630 $$aWhy you can't trust Google Inc.
000429018 260__ $$aSt. Louis, Mo. :$$bTelescope Books,$$cc2011.
000429018 300__ $$a247, [71] p. ;$$c24 cm.
000429018 504__ $$aIncludes bibliographical references and index.
000429018 5050_ $$aInformation is power -- Why You Can't Trust Google Inc.  Why Google is a privacy disaster ; What's yours is Google's -- Security is Google's Achilles' heel ; Googleopoly ; A morass of hidden conflicts ; Unchecked power -- Why Google Inc. is Destructive. The Google mind ; Don't be evil? ; The digital road to serfdom ; Where is Google Leading Us?  What should we do about it? ; The tyranny of central planning -- The Google code.
000429018 520__ $$aThis is the other side of the Google story, the unauthorized book that Google does not want you to read. In it, the author, a Google expert shows that the world's most powerful company is not who it pretends to be.  Google pretends to be a harmless lamb, but chose a full size model of a Tyrannosaurus Rex as its mascot. Beware the T Rex in sheep's clothing.  Google has acquired far more information, both public and private, and has invented more ways to use it, than anyone in history. Information is power, and in Google's case, it is the power to influence and control virtually everything the Internet touches. Google's power is largely unchecked, unaccountable, and grossly underestimated. Google is the Internet's lone superpower, the new master of the digital information universe. And Google's power depends almost entirely on the blind trust it has gained through masterful duplicity. Google routinely says one thing and does another.  The author proves the world's number one brand untrustworthy. He exposes the unethical company hiding behind a "don't be evil" slogan. He uncovers Google's hidden political agenda. And he reveals how Google's famed mission to organize the world's information is destructive and wrong. He critically examines where Google is leading us, explain why we do not want to go there, and proposes solutions.  Google's centralization of power over the world's information is corrupting both Google and the Internet, a natural result of unchecked power. Google is evolving from an information servant to master, from working for users, to making users work for the Internet behemoth.  This book demonstrates that Google's goal is to change the world by influencing and controlling information access. Ultimately, Google's immense unchecked power is destructive precisely because Google is so political, unethical and untrustworthy. Learn how Google's pervasive tracking and profiling destroys privacy and individualism; Discover how Google Inc. uses its "Don't be evil" slogan to mask unethical business practices; Learn how Google's market dominance and free products threaten competition, innovation, job creation, and economic growth; Discover how Google's hidden political agenda threatens individual freedom, democracy, and national sovereignty; Understand the ramifications of Google imposing its radical values and ideology on the world.
000429018 5208_ $$a"Learn how Google's pervasive tracking and profiling destroys privacy and individualism. Discover how Google Inc. uses its 'Don't be evil' slogan to mask unethical business practices. Learn how Google's market dominance and free products threaten competition, innovation, job creation, and economic growth. Discover how Google's hidden political agenda threatens individual freedom, democracy, and national sovereignty. Understand the ramifications of Google imposing its radical values and ideology on the world."--Jacket.
000429018 61020 $$aGoogle (Firm)
000429018 61020 $$aGoogle (Firm)$$xMoral and ethical aspects.
000429018 61020 $$aGoogle (Firm)$$xPolitical aspects.
000429018 63000 $$aGoogle.
000429018 650_0 $$aInternet industry$$zUnited States.
000429018 650_0 $$aWeb search engines.
000429018 650_0 $$aInformation technology.
000429018 650_0 $$aPrivacy.
000429018 650_0 $$aInternet industry$$xCorrupt practices$$zUnited States.
000429018 7001_ $$aBrodsky, Ira.
000429018 85200 $$bgen$$hHD9696.8.U64$$iG663$$i2011
000429018 909CO $$ooai:library.usi.edu:429018$$pGLOBAL_SET
000429018 980__ $$aBIB
000429018 980__ $$aBOOK