Good strategy, bad strategy : the difference and why it matters / Richard P. Rumelt.
Rumelt, Richard P.
2011
HD30.28 .R854 2011 (Mapit)
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Title Good strategy, bad strategy : the difference and why it matters / Richard P. Rumelt.
Author Rumelt, Richard P.
Edition 1st ed.
ISBN 9780307886231
0307886239
Publication Details New York : Crown Business, c2011.
Language English
Description xii, 322 p. : ill. ; 25 cm.
Call Number HD30.28 .R854 2011
Dewey Decimal Classification 658.4/012
Summary Argues that a manager's central responsibility is to create and implement strategies, challenges popular motivational practices, and shares anecdotes discussing how to enable action-oriented plans for real-world results.
Bibliography, etc. Note Includes bibliographical references and index.
Record Appears in On-Campus Resources > Books
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1: Good and bad strategy
Good strategy is unexpected
Discovering power
Bad strategy
Why so much bad strategy?
The kernel of good strategy
2: Sources of power
Using leverage
Proximate objectives
Chain-link systems
Using design
Focus
Growth
Using advantage
Using dynamics
Inertia and entropy
Putting it together
3: Thinking like a strategist
The science of strategy
Using your head
Keeping your head.

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