TY - BOOK N2 - Creating content is easy: finding what matters is hard. Fortunately there is a new magic that makes the Web work. It's called curation, and it enables people to sort through the digital excess and find what's relevant. Rosenbaum gathers together insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. AB - Creating content is easy: finding what matters is hard. Fortunately there is a new magic that makes the Web work. It's called curation, and it enables people to sort through the digital excess and find what's relevant. Rosenbaum gathers together insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. T1 - Curation nation :how to win in a world where consumers are creators / DA - c2011. CY - New York : AU - Rosenbaum, Steven C. CN - HM742 CN - HM742 PB - McGraw-Hill, PP - New York : PY - c2011. ID - 436216 KW - Online social networks. KW - Market segmentation. KW - Management. SN - 9780071760393 SN - 0071760393 TI - Curation nation :how to win in a world where consumers are creators / ER -