TY - GEN N2 - Obesity is one of the most pressing health issues affecting our country. This unique volume is the first to apply behavioral economics-the integration of psychological and economic knowledge-to the study of eating behavior. The text demonstrates how this discipline can be used to understand why it so difficult for individuals to control their eating habits, and helps readers use this knowledge to create and improve public health nutrition programs and policies. The text examines dietary choices and obesity through a multidisciplinary lens of biological, psychological, and social factors. AB - Obesity is one of the most pressing health issues affecting our country. This unique volume is the first to apply behavioral economics-the integration of psychological and economic knowledge-to the study of eating behavior. The text demonstrates how this discipline can be used to understand why it so difficult for individuals to control their eating habits, and helps readers use this knowledge to create and improve public health nutrition programs and policies. The text examines dietary choices and obesity through a multidisciplinary lens of biological, psychological, and social factors. T1 - Eating behavior and obesitybehavioral economics strategies for health professionals / DA - 2011. CY - New York : AU - Heshmat, Shahram. CN - Proquest Ebook Central CN - RC685.A65 PB - Springer Pub. Co., PP - New York : PY - 2011. ID - 438007 KW - Eating disorders. KW - Decision making SN - 9780826106223 (electronic bk.) TI - Eating behavior and obesitybehavioral economics strategies for health professionals / LK - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=717389 UR - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=717389 ER -