@article{44760,
      author = {Wainwright, Charles Anthony.},
      url = {http://library.usi.edu/record/44760},
      title = {The television copywriter; how to create successful TV  commercials.},
      publisher = {Hastings House},
      recid = {44760},
      pages = {318 p.},
      address = {New York,},
      year = {1966},
}