000448456 000__ 04484cam\a2200409Ia\4500
000448456 001__ 448456
000448456 005__ 20211103105234.0
000448456 006__ m\\\\\o\\d\\\\\\\\
000448456 007__ cr\cn\nnnunnun
000448456 008__ 120822s2012\\\\nyua\\\\sb\\\\001\0\eng\d
000448456 010__ $$z2011040319
000448456 020__ $$a9780203127575$$q(electronic book)
000448456 020__ $$z9781848729469
000448456 035__ $$a(OCoLC)ocn795123388
000448456 035__ $$a(MiAaPQ)EBC957774
000448456 035__ $$a(CaPaEBR)ebr10558627
000448456 035__ $$a448456
000448456 040__ $$aCaPaEBR$$cCaPaEBR
000448456 05014 $$aHF5415.32$$b.G457 2012eb
000448456 24500 $$aGender, culture, and consumer behavior$$h[electronic resource] /$$cedited by Cele C. Otnes, Linda Tuncay-Zayer.
000448456 260__ $$aNew York :$$bRoutledge,$$cc2012.
000448456 300__ $$a1 online resource (xxxi, 450 p.) :$$bill.
000448456 504__ $$aIncludes bibliographical references and index.
000448456 5050_ $$aConstruction of consumer vulnerability by gender and ethics of empowerment / Catherine A. Coleman -- "The creation of inspired lives": female fan engagement with the Twilight saga / Hope Jensen Schau and Margo Buchanan-Oliver -- The carnal feminine: consuming representations of womanhood in a contemporary media text / Lorna Stevens and Pauline Maclaran -- Climbing the ladder or chasing a dream? Men's responses to idealized portrayals of masculinity in advertising / Linda Tuncay Zayer and Cele C. Otnes -- Is the selectivity hypothesis still relevant? A review of gendered persuasion and processing of advertising messages / Michelle R. Nelson and Alexandra M. Vilela -- Gender and media literacy: women and men try on responses to objectification in fashion advertising / Jacqueline Lambiase [et al.] -- Viewing gender as a value-creative resource / Gokcen Coskuner-Balli and Burçak Ertimur -- Lived consumer bodies: narcissism, bodily discourse, and women's pursuit of the body beautiful / Helen Woodruffe-Burton and Katie Ireland -- Escalated expectations and expanded gender roles: women's gift-giving rituals for and resistance to Valentine's day events / Angeline G. Close -- Masculinity and fashion / Jacob Ostberg -- The rise of soushokukei danshi masculinity and consumption in contemporary Japan / Steven Chen -- Masculinity, intimacy, and consumption / Nacima Ourahmoune -- A grounded theory of transition to involved parenting: the role of household production and consumption in the lives of single fathers / Robert L. Harrison, James W. Gentry, and Suraj Commuri -- (Re)igniting sustainable consumption and production research through feminist connections / Susan Dobscha and Andrea Prothero -- Beyond gender: intersectionality, culture, and consumer behavior / Ahir Gopaldas and Eileen Fischer -- Gender research as the ingénue of marketing and consumer behavior / Janeen Arnold Costa and Gary J. Bamossy.
000448456 506__ $$aAccess limited to authorized users.
000448456 520__ $$a"When considering how we should introduce this volume, we reflected on our own lives as women who both grew up in America, but whose heritages are distinct. We are both daughters of male liberal arts professors who provided most of the family income, while our mothers focused on child-rearing and community activities, as well as by-choice educational pursuits and forays into the working world. Linda is a first-generation American whose parents emigrated to the U.S. in 1970. Cele's ancestors were early U.S. settlers whose families relied on hard work and the G.I. Bill to fend off blows dealt by the Depression. We decided to offer examples of how gender, culture and consumption intersect in memories that demonstrate the dramatic and dynamic changes in these three areas over our lifetimes"--Provided by publisher.
000448456 588__ $$aDescription based on print verision record.
000448456 650_0 $$aConsumer behavior.
000448456 650_0 $$aConsumer behavior$$vCross-cultural studies.
000448456 650_0 $$aConsumption (Economics)$$xSocial aspects.
000448456 7001_ $$aOtnes, Cele.
000448456 7001_ $$aTuncay-Zayer, Linda.
000448456 77608 $$iPrint version:$$tGender, culture, and consumer behavior.$$dNew York : Routledge, c2012$$z9781848729469$$w(DLC) 2011040319$$w(OCoLC)754732825
000448456 8520_ $$bacq
000448456 85280 $$bebk$$hProQuest Ebook Central
000448456 85280 $$bebk$$hProQuest Ebook Central Academic Complete
000448456 85640 $$3ProQuest Ebook Central$$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=957774$$zOnline Access
000448456 85640 $$3ProQuest Ebook Central Academic Complete$$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=957774$$zOnline Access
000448456 909CO $$ooai:library.usi.edu:448456$$pGLOBAL_SET
000448456 980__ $$aEBOOK$$aEBOOK
000448456 980__ $$aBIB
000448456 982__ $$aEbook
000448456 983__ $$aOnline