Strategic change in colleges and universities : planning to survive and prosper / Daniel James Rowley, Herman D. Lujan, Michael G. Dolence ; foreword by George Keller.

Part 1: The principles
Higher education-a system under fire
Why the academy needs strategic planning
Creating a unique model of strategic planning for higher education
Planning to fit the institution's environments
Negotiating campus politics
Part 2: The practices
Concepts and principles underlying the planning process
The planning process in practice
The people and time involved
The role and functions of committees
Educating participants and stakeholders about the plan
Essential areas I: enrollment management and program planning
Essential areas II: resources, technology, and support systems
Part 3: Acting on the plan
Implementing the plan
Adjusting the plan to institutional needs
Moving from strategic planning to strategic management.