Serial innovators [electronic resource] : how individuals create and deliver breakthrough innovations in mature firms / Abbie Griffin, Raymond L. Price, and Bruce A. Vojak.
Griffin, Abbie.; Price, Raymond L. (Raymond Lewis); Vojak, Bruce A.
2012
HD45 .G69 2012eb
Available Online

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Title Serial innovators [electronic resource] : how individuals create and deliver breakthrough innovations in mature firms / Abbie Griffin, Raymond L. Price, and Bruce A. Vojak.
Author Griffin, Abbie.
ISBN 9780804783323 (electronic bk.)
9780804775977
Imprint Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2012.
Language English
Description 1 online resource (xii, 221 p.) : ill.
Call Number HD45 .G69 2012eb
Dewey Decimal Classification 658.4/063
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Source of Description Description based on print version record.
Added Author Price, Raymond L. (Raymond Lewis)
Vojak, Bruce A.
Available in Other Form Serial innovators.
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
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Introduction : serial innovators and why they matter
Breakthrough innovation in mature firms
The processes by which serial innovators innovate
Customer engagement for breakthrough innovation
Navigating the politics of breakthrough innovation
Characteristics of serial innovators
Identifying and developing serial innovators
Managing serial innovators for impact
Love letters to our customers : serial innovators, aspiring serial innovators, and all those with and for whom they work.

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