TY  - GEN
T1  - Handbook of brand relationships/
DA  - c2009.
CY  - Armonk, N.Y. :
AU  - MacInnis, Deborah J.
AU  - Park, C. Whan.
AU  - Priester, Joseph W.
CN  - HF5415.55
PB  - M.E. Sharpe,
PP  - Armonk, N.Y. :
PY  - c2009.
N1  - "Society for Consumer Psychology"--Cover.
ID  - 457676
KW  - Relationship marketing.
KW  - Brand choice.
KW  - Branding (Marketing)
KW  - Customer relations.
TI  - Handbook of brand relationships/
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=1900131
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=1900131
ER  -