TY  - GEN
AU  - Steinberg, Marc,
CN  - HF5415.17
CY  - Minneapolis :
DA  - 2012.
ID  - 459501
KW  - Character merchandising
KW  - Character toys
KW  - Cartoon characters
KW  - Comic strip characters
KW  - Animated television programs
KW  - Animated films
KW  - Comic books, strips, etc.
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=902560
PB  - University of Minnesota Press,
PP  - Minneapolis :
PY  - 2012.
SN  - 9780816680238 (electronic bk.)
T1  - Anime's media mix:franchising toys and characters in Japan /
TI  - Anime's media mix:franchising toys and characters in Japan /
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=902560
ER  -