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The social media bible: tactics, tools & strategies for business success / Lon Safko.
Safko, Lon.
2012
HF5415.1265 .S24 2012
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Title
The social media bible: tactics, tools & strategies for business success / Lon Safko.
Author
Safko, Lon.
Edition
3rd ed.
ISBN
9780470623978 (pbk. : acid-free paper)
9781118269749 (paper)
9781118287231 (electronic bk.)
Publication Details
Hoboken, N.J. : John Wiley & Sons, c2012.
Language
English
Description
xviii, 622 p. : ill., ports.
Call Number
HF5415.1265 .S24 2012
Dewey Decimal Classification
658.8/72
Note
Includes index.
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Access limited to authorized users.
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Table of Contents
pt. 1. Tactics and tools
pt. 2. Strategy : the five steps to social media success.
Browse Subjects
Internet marketing.
Social media
Economic aspects.
Online social networks
Economic aspects.
Electronic commerce.
Electronic books
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