TY  - GEN
AB  - This handbook offers a diverse set of scholarly perspectives on the nature of corporate reputation: what it is, where it comes from, and how it may be managed to create and protect corporate as well as societal value.
AU  - Barnett, Michael L.
AU  - Pollock, Timothy G.
CN  - Oxford Handbooks Online
CN  - HD59.2
CY  - Oxford :
DA  - 2012.
DO  - 10.1093/oxfordhb/9780199596706
DO  - doi
ID  - 463679
KW  - Corporate image
KW  - Corporations
KW  - Communication in management.
KW  - Public relations.
LK  - https://univsouthin.idm.oclc.org/login?url=http://dx.doi.org/10.1093/oxfordhb/9780199596706.001.0001
N2  - This handbook offers a diverse set of scholarly perspectives on the nature of corporate reputation: what it is, where it comes from, and how it may be managed to create and protect corporate as well as societal value.
PB  - Oxford University Press,
PP  - Oxford :
PY  - 2012.
SN  - 9780191750380
T1  - The Oxford handbook of corporate reputation
TI  - The Oxford handbook of corporate reputation
UR  - https://univsouthin.idm.oclc.org/login?url=http://dx.doi.org/10.1093/oxfordhb/9780199596706.001.0001
ER  -