TY - GEN T1 - Marketing to the ageing consumerthe secrets to building an age-friendly business / DA - 2013. CY - Houndmills, Basingstoke, Hampshire : AU - Stroud, Dick. AU - Walker, Kim, CN - EBSCOhost CN - HF5415 PB - Palgrave Macmillan, PP - Houndmills, Basingstoke, Hampshire : PY - 2013. ID - 467170 KW - Marketing. KW - Middle-aged consumers KW - Older consumers SN - 9780230378209 (electronic bk.) SN - 023037820X (electronic bk.) TI - Marketing to the ageing consumerthe secrets to building an age-friendly business / LK - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=509845 UR - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=509845 ER -