000467170 000__ 02313cam\a2200481Ka\4500 000467170 001__ 467170 000467170 005__ 20210513163046.0 000467170 006__ m\\\\\o\\d\\\\\\\\ 000467170 007__ cr\cnunnnunnun 000467170 008__ 130916s2012\\\\enk\\\\\o\\\\\000\0\eng\d 000467170 019__ $$a822655666 000467170 020__ $$a9780230378209 (electronic bk.) 000467170 020__ $$a023037820X (electronic bk.) 000467170 020__ $$z9780230378193 000467170 020__ $$z0230378196 000467170 020__ $$z9781283867702 (MyiLibrary) 000467170 020__ $$z1283867702 (MyiLibrary) 000467170 035__ $$a(OCoLC)ocn819423182 000467170 035__ $$a(OCoLC)819423182 000467170 037__ $$a568056$$bPalgrave Macmillan$$nhttp://www.palgraveconnect.com 000467170 040__ $$aUKPGM$$beng$$cUKPGM$$dN$T$$dCDX$$dOCLCO$$dYDXCP 000467170 049__ $$aISEA 000467170 050_4 $$aHF5415$$b.S876 2013eb 000467170 08204 $$a658.8$$223 000467170 1001_ $$aStroud, Dick. 000467170 24510 $$aMarketing to the ageing consumer$$h[electronic resource] :$$bthe secrets to building an age-friendly business /$$cDick Stroud, Kim Walker. 000467170 260__ $$aHoundmills, Basingstoke, Hampshire :$$bPalgrave Macmillan,$$c2013. 000467170 300__ $$a1 online resource (xii, 251 pages) :$$billustrations 000467170 504__ $$aIncludes bibliographical references and index. 000467170 5050_ $$aThe ageing consumer -- a historic perspective -- Population ageing -- situation analysis -- Introduction to physiological ageing -- Understanding customer touchpoints -- The ageing senses -- The ageing mind -- The ageing body -- The meaning of 'age-friendly' -- Evaluating age-friendliness -- Creating an age-friendly strategy -- Age-friendly employers and governments -- The future. 000467170 506__ $$aAccess limited to authorized users. 000467170 588__ $$aDescription based on print version record. 000467170 650_0 $$aMarketing. 000467170 650_0 $$aMiddle-aged consumers$$xAttitudes. 000467170 650_0 $$aOlder consumers$$xAttitudes. 000467170 655_7 $$aElectronic books.$$2lcsh 000467170 7001_ $$aWalker, Kim,$$c(Entrepreneur) 000467170 77608 $$iPrint version:$$aStroud, Dick.$$tMarketing to the ageing consumer.$$dHoundmills, Basingstoke, Hampshire : Palgrave Macmillan, 2013$$z9781283867702$$w(DLC) 2012047283$$w(OCoLC)824670767 000467170 852__ $$bacq 000467170 85280 $$bebk$$hEBSCOhost 000467170 85640 $$3EBSCOhost$$uhttps://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=509845$$zOnline Access 000467170 909CO $$ooai:library.usi.edu:467170$$pGLOBAL_SET 000467170 980__ $$aEBOOK 000467170 980__ $$aBIB 000467170 982__ $$aEbook 000467170 983__ $$aOnline 000467170 994__ $$a92$$bISE 000467170 999__ $$z635149258822691034