TY  - GEN
AU  - Fromm, Jeff.
AU  - Garton, Christie.
CN  - EBSCOhost
CN  - HF5415.332.Y66
CY  - New York :
DA  - [2013]
ID  - 519279
KW  - Young adult consumers
KW  - Generation Y
KW  - Target marketing.
KW  - Consumer behavior.
LK  - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=587098
PB  - AMACOM,
PP  - New York :
PY  - [2013]
SN  - 9780814433232
SN  - 0814433235
T1  - Marketing to millennialsreach the largest and most influential generation of consumers ever /
TI  - Marketing to millennialsreach the largest and most influential generation of consumers ever /
UR  - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=587098
ER  -