The intent of business [electronic resource] : organizing for a more sustainable future / Gregory Gull.

The intent of business [electronic resource] : organizing for a more sustainable future / Gregory Gull.

9781137352088 electronic book
9781137352071 hardcover : cover

London : Palgrave Macmillan, 2013.

English

1 online resource (211 pages) : illustrations

HD60 .G85 2013eb

211

"Traditional precepts of economic and business practice rest upon a very limited view of both humankind and Nature. People are cast as the most intelligent animal destined to seek pleasure and avoid pain with the life-defining aim of maximizing one's material self-interest. While this worldview afforded tremendous wealth accumulation, it has led to a reality of exploitation wherein care and concern for human development and Nature are essentially non-existent--an unsustainable reality.This book explains that it need not be this way. A more developed understanding shows people are intelligent, self-aware, responsible, creative, self-initiating and meaning seeking beings. It is argued this must inform economics and business practice. To this end, Gregory Gull synthesizes insights from varied disciplines such as: physics, mythology, psychology, philosophy, statistics, and systems theory to re-think the very intent of business and its corresponding organizing and management principles. With this, our future will be sustainable and experiences meaningful. "-- Provided by publisher.

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