Plastic money : constructing markets for credit cards in eight postcommunist countries / Akos Rona-Tas and Alya Guseva.

Plastic money : constructing markets for credit cards in eight postcommunist countries / Akos Rona-Tas and Alya Guseva.

9780804789592 (electronic book)
9780804768573

Stanford, California : Stanford University Press, 2014.

©2014

English

1 online resource (xx, 318 pages) : illustrations

HG3755.7 .R663 2014eb

332.7/65091717

In the United States, we now take our ability to pay with plastic for granted. In other parts of the world, however, the establishment of a ""credit-card economy"" has not been easy. In countries without a history of economic stability, how can banks decide who should be given a credit card? How do markets convince people to use cards, make their transactions visible to authorities, assume the potential risk of fraud, and pay to use their own money? Why should merchants agree to pay extra if customers use cards instead of cash?

Includes bibliographical references and index.

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