TY - GEN AU - Marich, Robert. CN - PN1995.9.M29 CY - Carbondale : DA - c2013. ET - 3rd ed. ID - 687806 KW - Motion pictures KW - Motion pictures LK - https://univsouthin.idm.oclc.org/login?url=http://site.ebrary.com/lib/usiricelib/Doc?id=10648900 N1 - Includes index. PB - Southern Illinois University Press, PP - Carbondale : PY - c2013. T1 - Marketing to moviegoersa handbook of strategies and tactics / TI - Marketing to moviegoersa handbook of strategies and tactics / UR - https://univsouthin.idm.oclc.org/login?url=http://site.ebrary.com/lib/usiricelib/Doc?id=10648900 ER -