@article{691639,
      note = {Includes index.},
      author = {Freed, Larry.},
      url = {http://library.usi.edu/record/691639},
      title = {Innovating analytics : word of mouth index--use the next  generation of net promoter to increase sales and drive  results /},
      recid = {691639},
      pages = {1 online resource (290 pages) :},
}