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Modern Oriental corporate culture [electronic resource] : a case collection / Yong Su, Lanjian Chen.

Su, Yong, author.; Chen, Lanjian, author.
2014
HD58.7
Available Online
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Title
Modern Oriental corporate culture [electronic resource] : a case collection / Yong Su, Lanjian Chen.
Author
Su, Yong, author.
ISBN
9783642352140 electronic book
3642352146 electronic book
9783642352133 (hbk.)
3642352138 (hbk.)
DOI
https://doi.org/10.1007/978-3-642-35214-0
Published
Heidelberg ; New York : Springer, 2014.
Language
English
Description
1 online resource (xxi, 118 pages) : illustrations (some color)
Item Number
10.1007/978-3-642-35214-0 doi
Call Number
HD58.7
Dewey Decimal Classification
302.350951
Summary
The book covers Oriental management theories as well as their applications; research on positivism; long-term focus; exclusive interviews and accumulating first-hand data, etc. It also addresses the following topics: Chinese family businesses that have survived for more than one hundred years(e.g. INFINITUS, Beijing TRT); Chinese enterprises and firms that follow the oriental management culture serve as the dynamic engines to the 2nd largest economic entity in the world (e.g., Huawei Technologies Co., Ltd., Mengniu Dairy Gr., Hainan Airlines and so on); Eastern and western managerial cultures that have been growing within Chinese businesses(e.g., Hainan Airlines, INFINITUS); Varied schools such as Confucianism, Taoism, Buddhism, legalism, Military Strategists, Mohist School remain vital but at the same time Chinese businesses and firms welcome and extract the essence of western managerial civilization rather than reject it, etc. These areas will be of particular interest to readers, and the purpose of the book is not only to acquaint the reader with China by providing information about Chinese businesses and firms, but also to provide a royal road to doing business with China as well as allowing them to learn about Chinese managerial wisdom.
Note
"This case collection is one of the phased outcomes of the Ministry of Education Quality Course management Communication (110 201) held in October 2009."
Bibliography, etc. Note
Includes bibliographical references.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from PDF title page (viewed January 13, 2014).
Added Author
Chen, Lanjian, author.
Available in Other Form
Print version: 9783642352133
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Foreword
Introduction
About Oriental Management (OM)
Case One: Practicing Shared Benevolence and Improving World Health
Case Two: The Three Great Ways
Case Three: Management Philosophy at ING-Aetna Life Insurance Co
Case Four: Running a City in West China
Case Five: The Mengniu Tao
Case Six: Ancient Art of War Style Management at Huawei Technologies Co., Ltd
Case Seven: Assimilating Chinese and Western Cultures at Hainan Airlines (HNA)
Case Eight: Building a World Famous Kangnai Group Based on a Family Culture
Case Nine: College Mental Management
References
Acknowledgments
About the co-authors.

Practicing Shared Benevolence and Improving World Health
The Three Great Ways
Management Philosophy at ING-Aetna Life Insurance Co.
Running a City in West China
The Mengniu "Tao"
Ancient Art of War Style Management at Huawei Technologies Co., Ltd.
Assimilating Chinese and Western Cultures at Hainan Airlines (HNA)
Building a World Famous Kangnai Group Based on a Family Culture
College Mental Management.

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