@article{695841,
      author = {Del Giudice, Manlio. and Della Peruta, Maria Rosaria. and  Carayannis, Elias G.},
      url = {http://library.usi.edu/record/695841},
      title = {Social media and emerging economies technological,  cultural and economic implications / [electronic resource]  :},
      publisher = {Springer,},
      abstract = {How have social media in emerging economies evolved  differently from the rest of the world? According to  studies and anecdotal evidence, innovations in the use of  social media tools occur more frequently in emerging  economies than they do in developed markets. The aim of  this volume is to show that in emerging regions (such as  China, India, and South America) where the participation of  stakeholders in the circuit of social media is more active  (i.e. greater frequency of contacts and creativity in the  elaboration of contents), organizations not only are  involved in a set of exchange relations w.},
      recid = {695841},
      pages = {1 online resource (110 p.)},
      address = {Cham :},
      year = {2013},
}