Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference [electronic resource] : Phoenix, Arizona, May 29-June 1, 1996 / Elizabeth J. Wilson and Joseph F. Hair, Jr. editors ; Susuan Sartwell, proceedings coordinator.
2014
HF5411
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Details
Title
Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference [electronic resource] : Phoenix, Arizona, May 29-June 1, 1996 / Elizabeth J. Wilson and Joseph F. Hair, Jr. editors ; Susuan Sartwell, proceedings coordinator.
ISBN
9783319131443 electronic book
3319131443 electronic book
9783319131436
3319131443 electronic book
9783319131436
Published
Cham : Springer, [2014]
Copyright
©2015
Language
English
Description
1 online resource.
Call Number
HF5411
Dewey Decimal Classification
658.8
Access Note
Access limited to authorized users.
Added Author
Series
Developments in marketing science.
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