Cross-industry innovation process [electronic resource] : strategic implications for telecommunication companies / Tobias Hahn ; preface by Prof. Dr. Rüdiger Zarnekow.

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Cross-industry innovation process [electronic resource] : strategic implications for telecommunication companies / Tobias Hahn ; preface by Prof. Dr. Rüdiger Zarnekow.

9783658088279 electronic book
3658088273 electronic book
9783658088262

Wiesbaden : Springer Gabler, 2015.

English

1 online resource (xiii, 190 pages) : illustrations

10.1007/978-3-658-08827-9 doi

HE7661

621.382068

Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations, and postulate propositions for present theoretical innovation process models. Der Inhalt Context of cross-industry service innovation projects Grounded theory approach in multiple case study analysis Development of a practical innovation process model Propositions for theoretical innovation process models Die Zielgruppen Researchers and students in the fields of innovation management, organizational design, innovation strategy, corporate culture, alliances and partnering. Executives and consultants in corporate development and innovation management who seek to implement cross-industry innovation approaches. Der Autor Tobias Hahn obtained his doctorate at the Chair of Information and Communication Management at the Technische Universität Berlin. He currently works in the division of business transformation for a leading integrated telecommunications group.

Includes bibliographical references.

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Online resource; title from PDF title page (SpringerLink, viewed February 6, 2015).

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